The fascination of the BMW Group lies not just in our products and technologies but in our history too, which has been written by inventors, pioneers and engineers.
Today, the BMW Group is the world’s leading manufacturer of premium cars and motorcycles and a provider of premium financial and mobility services. We operate over 30 production sites around the world and a global sales network.
At the BMW Group, we know we have a responsibility to society and the world. That’s why we have fixed targets and values that govern the way we do business. With the help of our strategic focus, we want to make a meaningful contribution to a more sustainable world and combine top-flight mobility with innovative technologies.
The BMW Group is the world’s leading provider of premium cars and motorcycles and the home of the BMW, MINI, Rolls-Royce and BMW Motorrad brands. Our vehicles and products are tailored to the needs of our customers and constantly enhanced – with a clear focus on sustainability and the conservation of resources.
Tomorrow’s production is already happening today: the BMW iFACTORY is the BMW Group’s vision for the transformation of car production. Digitalisation, efficiency and sustainability are very much in the foreground, while at the heart of every process is the humans that shape it. The BMW iFACTORY is a holistic approach to grow the success of electric cars.
As a multinational, the BMW Group operates in a wide variety of fields and offers a broad portfolio of products and services. To ensure full transparency and compliance, we regularly publish reports and compile our KPIs – from headcount and exact annual revenues to investments and R&D quotas. That way, our customers, partners and investors are always up to date with what’s going on in our organisation.
Fascination. At the BMW Group, it’s a global phenomenon. Formed by our products and technologies, but also by our innovativeness, pioneering spirit and visionary thinking, we have positioned ourselves as the market leader. We see the challenges we face as a privilege – because to us, driving technological transformation and developing new solutions for personal mobility are an opportunity: they are a chance to maintain a long-term focus on sustainability and enhance our culture of appreciation and equality. After all, it’s our people and their passion and commitment that will lead our organisation into the future.
With employees from over 110 nations, the BMW Group unites people around the world. We are convinced, that the individuality of our team opens unique perspectives for our organization. That’s why equal opportunities are fundamental values that we uphold.
At the BMW Group, following and delivering on environmental standards is paramount. We have a range of measures in place to ensure regulations are adhered to across the board – by our suppliers as well as every one of our production sites worldwide. The conservation of natural resources and recycling are among our top priorities, and we work constantly to deliver on them by redefining our environmental standards and multistage due diligence processes.
Human rights are something we should not just uphold but also champion and increasingly focus on through projects and initiatives. With our various campaigns across the globe, we are committed to acting in line with our social standards. We also work with our partners to support the development and promotion of projects and ensure human rights are rigorously safeguarded along the global supply and value chains.
When it comes to future mobility, new and innovative perspectives are needed as we work together to come up with personal solutions. We work with various stakeholders and concepts to create space for exchanges within the BMW Group, with in-house and external experts, progressive personalities and unique points of view. Because that way, we can turn different ways of thinking and ideas into new solutions.
