At the heart of the BMW Group rad°hub’s mission is the question of what a liveable future might look like for forthcoming generations. In the context of the LCAW, the following questions were especially significant:
- What are the long-term solutions to the challenges of our time?
- How can we resolve these challenges through a concerted effort and smart collaboration?
- How can we nurture visionary thinking and innovativeness?
- How can each and every one of us have a more sustainable impact?
- What obstacles can we expect and how can we overcome them?
They were explored in four workshops with the 44 participants in this year’s rad°hub, who together developed a joint vision for a sustainable society in 2050. The schedule of events was also punctuated by fascinating keynotes and panel discussions. Patron of the rad°hub is Alexander Bilgeri (Vice President Communications Human Resources, Production, Purchasing and Sustainability at the BMW Group). Speakers from the company itself included Hendrik Lang (Senior Vice President of Strategy, Sustainability and Digitalization, Purchasing and Supplier Network with the BMW Group) and Daniela Bohlinger (BMW Group Inventions, Innovation Management).