• The new BMW Panoramic iDrive is the result of decades of experience and a user-centric design approach. Individual customer feedback, data from more than 10 million connected vehicles and usability studies with more than 3,000 customers were all incorporated into development.
• The display and operating experience once again sets standards for intuitive interaction between driver and car.
• As of the end of 2025, the new BMW Panoramic iDrive will be used in all vehicle segments, with more emphasis on driver focus than ever.
• This is enabled by the infotainment software BMW Operating System X, with the goal of always providing the driver with the right information, at the right time, in the right place. The software is an in-house BMW Group development. It also enables seamless integration of third-party content and thereby a wide range of streaming, gaming and infotainment options.

• The BMW Panoramic Vision projects information across the entire windscreen. This enables drivers and passengers to experience customised content in a new dimension.
• The Central Display is in the ideal ergonomic position next to the steering wheel and impresses with high colour intensity and luminosity thanks to matrix backlight technology.
• The optional BMW 3D Head-Up Display provides the driver with navigation and assisted driving notifications directly in their field of vision.
• A new multifunction steering wheel enables significantly improved usability thanks to haptic feedback from the buttons. Illumination of the relevant buttons also highlights the availability of functions.

Speech is becoming increasingly important with the introduction of generative AI as a means of operation. The BMW Intelligent Personal Assistant has been significantly refined with two new voices, a new look and feel for BMW Panoramic Vision, and additional driver support thanks to proactive suggestions and customisable routines. Large language model (LLM) technology is also being introduced gradually for completely natural voice interaction.

• More configuration options than ever before. In My Mode Personal, a huge amount of content can be customised: from driving characteristics such as response and steering behaviour via the colour scheme of the ambient lighting and Central Display to uploading and integrating personal images. 
• The new HypersonX soundscape – developed by BMW Group Sound Design – uses a selection of 43 sounds to help create a holistic experience. The multi-dimensional soundscape modifies the sounds to fit the driving situation, creating an emotional interaction between driver and car.