The BMW Group employed almost 120,000 people in 2021. If we compare this to some of the BMW Group’s production sites, that is slightly less than the population of Oxford and Regensburg but more than three times that of Spartanburg. The BMW Group manufactures in 31 countries and operates in 140. The company is therefore at the heart of a diverse, global society. “And we’re not passive,” says Milena Pighi, Spokesperson for Corporate Social Responsibility (CSR) at BMW Group. “We’re active and involved. We always say: If you want to be the best in the world, you have to be the best for the world. Accepting responsibility is who we are.” To act as a “corporate citizen” encapsulates this approach perfectly.
Milena Pighi was born in Verona and has worked for the BMW Group since 1998. She became responsible for CSR in 2013. In this role, Milena examines projects on site. “People engage most where they live,” she explains, “and each of our locations is part of a community.” That is why, together with her colleagues, she is building what she calls decentralised, intercultural “networks of dedicated people”.. Milena also formulates guiding principles for the BMW Group – as a member of society – to champion equal opportunity, diversity and sustainability around the world.
However, it’s important to her that employees participate in social initiatives and projects of their own volition because they have realised: I want to achieve something. I want to make a difference. Here are four examples from around the world of what people in the BMW Group are doing for their communities.