Page Overview: BMW Group - Responsibility - Product Responsibility

Product Responsibility

Product responsibility.

Shaping mobility.

Product responsibility is a central concern of the BMW Group – from fuel-efficient drive technologies through innovative mobility services to safety aspects. At the same time, we also want our products to protect the environment and conserve resources. The benchmark for the success of these measures is the satisfaction of our customers.

Our goal is to reduce CO2 emissions per vehicle by at least a third by 2030 – for the first time throughout the entire life cycle from the supply chain to production to the end of the usage phase. Compared to the production of 2.5 million vehicles in 2019, this would correspond to a reduction of more than 40 million tons of CO2 over the life cycle by 2030.

Section of a BMW i3 in profile.

By 2030, 60 % of the world’s population are expected to live in cities.

Data source: United Nations World Urbanisation Prospects

The BMW i3 provides an excellent example of this: From raw material extraction through vehicle operation to recycling, this car meets measurable sustainability targets. Based on an electricity mix made up of purely renewable energies, its greenhouse gas potential is more than 50 % lower than that of conventional automobiles.

In addition to electric drive trains, we also rely on innovative efficiency technologies to optimise the environmental profile of all our models. 

In view of climate change and the scarcity of resources, we want to further reduce the CO₂ emissions of our vehicles.

Product responsibility is about more than just safety for us. We focus not only on the protection of our customers, but also the safety of other road users. Our driver assistance systems monitor what is happening on the road and intervene in critical situations. In addition to the safety features built into our vehicles, our driver safety training also helps customers stay safe on the roads.

Read more about our comprehensive understanding of product responsibility. Learn about how we enhance safe and sustainable individual mobility from a wide range of examples.

Stakeholders looking at a BMW i3.
Key Visual SVR 2019

Sustainable Value Report.

All facts and figures can be found in our current Report.

Reinventing the car? Light work for us!

A hand holding a smartphone with mobile route planning.

Mobile. Even without a car.

In the BMW Group's mobility concept, innovative electric and hybrid vehicles are just the beginning. Truly sustainable mobility demands that the vehicle is intelligently networked with real-world mobility services. For example, through car-sharing programmes like DriveNow. Or the ChargeNow mobility service, which makes it easy to find public charging stations. For us, mobility goes far beyond the car itself.

Sustainable mobility.

The BMW Group reduced CO2 emissions of its newly sold vehicles in Europe by around 42.4 % (calculated as a NEDC value) between 1995 and 2019 (2018: approx. 42 %). Adjusted for the switch from NEDC to NEDC correlated, the decrease during this period was around 40 %. The average fleet CO2 emissions of the BMW Group per kilometre in 2019 were 140 g CO2 / km 1 (calculation for the key markets of EU-28, USA, China, Japan and Korea). This equals a 0.7 % reduction compared to the previous year (2018: 141 g CO2 / km)*.

Since the beginning of the 1990s, we have significantly reduced pollutant emissions by refining our technologies. In Europe alone, the exhaust emissions of the new vehicle fleet of diesel cars were reduced by more than 90 % between 1992 and 2019 compared to Euro 0, in accordance with the limit values of the Euro standards Euro 1 to Euro 6.

* Since September 2018 all vehicles in the EU must be licensed according to the new WLTP test cycle. However, the EU Commission will not start using WLTP to calculate fleet CO2 emissions until 2021. As a result, WLTP fleet emissions must be retroactively calculated as NEDC values for the purposes of reporting until and in 2020.

Key performance indicators:
product responsibility.