Business segments.
A leader in the premium sector.
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 30 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.
Segment Automotive.
BMW.
Driving pleasure – that is what drives us. At BMW, driving pleasure comes from the perfect combination of sporty dynamics, ground-breaking innovations and breath-taking design.
MINI.
Maximise the experience while focussing on the essential. Clever solutions with iconic design encourage a life full of meaningful experiences. MINI unlocks the city, delivering to your individual needs.
Rolls-Royce.
The most exclusive luxury automobile manufacturer in the world. Renowned for supreme quality, exquisite hand craftsmanship and meticulous attention to the detail.
BMW DELIVERIES IN 2019.
-
2,185,793
+3.3%
MINI DELIVERIES IN 2019.
-
347,474
-4.6%
ROLLS-ROYCE DELIVERIES IN 2019.
-
5,100
+21.6%
Segment motorcycles.
MOTORRAD DELIVERIES IN 2019.
-
175,162
+5.8%
At a glance.
With fascinating products and customised services, BMW Motorrad stands for passion, dynamic performance, design, technology and innovation.
Segment Financial Services.
SEGMENT FINANCIAL SERVICES 2019.
-
29,598
Revenues in million € +6.8%
At a glance.
BMW Group Financial Services is one of the leading service providers in the automotive sector: Around 8,000 employees partner with the sales and retail organisation to serve over four million customers in more than 50 markets.