In this video, exterior designer Anders Thogersen shows how design sketches of new vehicles are created at the BMW Group. As an example, he creates a fascinating drawing of the BMW 2 Series Gran Coupe, stroke by stroke, and invites viewers to try it for themselves.
BMW Group designers usually begin the creative process of developing a new vehicle with classic hand drawings. It is their first chance to illustrate their ideas, try out different design elements and get a feel for the vehicle it will one day become: “My first encounter with a new model starts with a blank sheet of paper and a pencil,” says BMW exterior designer Anders Thogersen. “You have a certain character and spirit in mind for the car and you want to bring that to life. The first sketches by hand don’t answer all the questions, but they do serve as an abstract guideline for the rest of the design process.”
Future-oriented automotive design with emotive design language.
The BMW Group is committed to authentic, future-oriented automotive design and is a pioneer in innovative design solutions. A clean, modern and emotive design language emphasises the dynamics of each individual vehicle. A few precisely drawn character lines give cars a clear, powerful and focused profile. The same applies to the BMW 2 Series Gran Coupe sketched by Thogersen in the video. This is the model that brought the BMW Group’s highly successful four-door coupé concept to the premium compact segment for the first time: classic, sportily distinctive and with expressive contours.
Thogersen shows how the design of the vehicle is formed, one stroke at a time. From his home office, he invites everyone to reach for pencil and paper themselves and have a shot at drawing the 2 Series Gran Coupe. The designer explains his sketch as he goes, starting with the wheels and then working his way up from the front of the vehicle to the flowing roof line. An elongated window graphic and shoulder line extending upwards towards the back of the car give the 2 Series Gran Coupe its expressive looks. With an angled front end and prominent shoulders, the design underlines the car’s sporty, extroverted character, while the sketch’s clever use of shading lends the side faces greater depth and expression. The striking graphical representation of the front headlights gives the vehicle a face, while the rear lights develop their characteristic upward sweep, before the designer plants it firmly on the road, with final details to the wheel arches and rims.
Consumption and emission data:
BMW 2 Series Gran Coupe: Fuel consumption combined: 7.1 - 4.2 l/100 km; CO2 emissions combined: 162 - 109 g/km
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Are we there yet?
This is undoubtedly the most frequent question asked in a car, and also the key question that the automobile industry should be asking, said Adrian van Hooydonk, Senior Vice President BMW Group Design, in his refreshing talk on the issue of consumer centric design at the Unfolded Design and Print Festival at the Gmund Campus in Tegernsee.