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BMW GROUP NEWS.

As an international mobility company, we constantly have our finger on the pulse of innovation.
This means exciting, informative and emotional topics relating to products, services and technical progress are always on the agenda.
We naturally want to share these with you and will be presenting selected highlights in our BMW Group News on a regular basis. This will give you an insight into the many different topics that drive the BMW Group. Every week, you can read new stories about the company and learn more about current economic, social and technological trends and innovations. The full spectrum of BMW Group topics awaits – exclusively prepared for you in exciting interviews and articles.

An interview with Klaus Fröhlich on flying and the mobility of the future.

09. October 2018

Electromobility, emission-free cars and autonomous driving. The mobility of the future is certainly taking off – quite literally, in fact, at the BMW Group. The BMW Vision iNEXT was not only designed for the future, but also presented to the public in a cargo plane during its “World Flight”. Klaus Fröhlich, member of the Board of Management of BMW AG, responsible for Development, explains why this provided the perfect setting and talks about the visions the BMW Vision iNEXT aims to realise.

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Letting off the brakes – for unbridled driving passion.

27. August 2018

Despite facing tragic setbacks, dedication, energy and fighting spirit are the words that best describe Alessandro Zanardi. Even after losing his legs in a 2001 racing accident, the 51-year-old motorsports legend never gave up and is still successfully competing in races today. With steadfast determination, he has constantly pushed the boundaries of motorsports. Since 2003, he has also been supported by BMW. Working in close cooperation, the race cars Zanardi drives are developed precisely to meet his needs. This recently enabled Zanardi to reach a new milestone – his first race without prosthetic limbs. The Italian came through with flying colours: At the DTM Weekend in Misano, Italy, Zanardi guest-started in two races – and finished an impressive fifth in the BMW M4 DTM in the second race of the weekend.

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A vision goes around the world.

23. August 2018

Four destinations, three continents, five days and two strong partners – those are the facts behind the BMW Vision iNEXT World Flight. In collaboration with Lufthansa Cargo, the BMW Group presented its latest Vision Vehicle, the BMW Vision iNEXT, in Munich, New York, San Francisco and Beijing.

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The Z4’s day in the sun.

23. August 2018

California sunshine, a spectacular location and a lot of attention –the scene was set for the world premiere of the new BMW Z4 in Pebble Beach. An atmosphere the exclusive Roadster more than lived up to.

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Knowledge sparks visions.

10. August 2018

In 1969, when Apollo 11 landed on the moon, the impossible became possible. Today, the BMW Group is about to realise another dream: the dream of autonomous driving. The same principle still applies: Without the knowhow and innovative spirit of scientists, engineers and developers, milestones like these would not be possible. For this reason, the BMW Group, with many other supporters, has founded the BMW Summer School to promote the exchange of innovative ideas among young scientists.

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Europe keeps on growing.

31. July 2018

There is no disputing that Europe offers a wealth of history and culture. But for many big companies, it is the continent’s geographic location that makes it so attractive, as the ideal central marketplace. Viewed as a whole, Europe is also the BMW Group’s largest production location: a location with major growth opportunities that can strengthen the global balance between production facilities in Asia, the Americas and Europe.

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An investment in the future.

10. July 2018

Undoubtedly one of the most important markets in the world, China also holds tremendous potential for mobility companies. In addition to BMW and MINI models with “classic” drive trains, electric vehicles are also increasingly popular on Chinese roads. With six electrified models currently available, the BMW Group offers the widest range of products in the premium segment – a good starting point for further expansion of its strategic partnerships in China. The BMW Group is taking various entrepreneurial steps that will sharpen the company’s presence in the Chinese market and create a basis for exporting BMW electric vehicles to other markets.

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