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THOUSANDS OF CARS. ONE APP.
Just around the corner: Find a car and off you go.
DriveNow is the flexible car-sharing service from the BMW Group that gives customers the opportunity to rent cars spontaneously when and where they need them.
Simply use the app to locate an available car, or pick one up spontaneously from the street.
Customers only pay for the time they use the car, then park it free of charge in almost any public parking spot within the business area when they’re done. DriveNow car-sharing includes the cost of fuel, repairs, pay and display tickets, car taxes and insurance. The customer card or app serves as key for the whole DriveNow fleet.
We have been able to double our customer base and become one of the world’s largest car-sharing companies just within the past year and a half. That shows that DriveNow has really struck a chord.
Managing director of DriveNow
DriveNow is a wholly owned subsidiary of the BMW Group since March 9, 2018. More than 1,000,000 registered customers find and reserve BMW and MINI cars using the DriveNow app to locate an available car, or pick one up spontaneously from the street and are able to use the service across multiple cities. DriveNow operates a fleet of 6,000 vehicles in 13 European cities. In all these cities, DriveNow also offers electric BMW i3 cars.
The first all-electric DriveNow fleet of 400 BMW i3 has been on the roads in Copenhagen since 3 September 2015. DriveNow Copenhagen is operated as a franchise by partner Arriva Danmark. 20,000 Danes registered for DriveNow within two weeks of the launch.
One costumer card was the key to unlock the car. Since September 15th 2014, customers can additionally open and close the vehicles via the smartphone app.
9 June 2011 marked the official DriveNow launch in Munich. By the end of June, 300 MINI and BMW cars were available in the inner city. Today, that number is over 500, including the electric BMW i3.
On 21 March 2011, the BMW Group and Sixt AG sealed their partnership with the formation of an innovative premium car-sharing service. In mid-2011, under the brand-name DriveNow, the companies introduced a modern mobility concept that combines premium-quality vehicles and services with simple and flexible usage. Cars can be hired spontaneously anywhere and dropped off wherever it suits the customer.