MINI maximises your urban experience. Focused. Engaging. Inspiring.
Maximise the experience while focussing on the essential.
Clever solutions with iconic design encourage a life full of meaningful experiences. MINI unlocks the city, catering to your individual needs.
MINI exudes passion.
MINI is straightforward, sincere and authentic. MINI blends creativity with cleverness, offering an open platform for people, design and a vibrant urban life. MINI’s spirited attitude to life inspires people.
Did you know …
… that the last classic Mini – number 5,387,862 – rolled off the production line in Longbridge on 4 Oct. 2000?
… that the current generation of the 3-door MINI is 76.7 cm longer than the original 1959 Mini?
… that over 10 million MINIs have been sold since the birth of the brand in 1959? (updated 2019)
… that you can buy a MINI in 109 different countries worldwide?
…that 28 supple female gymnasts fit in the new MINI? (world record set in 2014 in Potters Fields Park in London).