Page Overview: Mobility Joint Ventures of the BMW Group and Daimler AG

BMW Group and Daimler AG invest more than €1 billion in joint mobility services provider.

The equally-owned joint ventures will comprise the following activities and services:

The BMW Group and Daimler AG are pooling their mobility services to create a new global player providing sustainable urban mobility for customers. The two companies are investing more than €1 billion in total to develop and more closely intermesh their offerings for car-sharing, ride-hailing, parking, charging and multimodal transport. The cooperation comprises five joint ventures: REACH NOW for multimodal services, CHARGE NOW for charging, FREE NOW for taxi ride-hailing, PARK NOW for parking and SHARE NOW for car-sharing.


With their new joint mobility company, the BMW Group and Daimler AG are creating a new offering that is easy to access, intuitive and focused on the needs of the user. On their urban journey, customers will move through a seamlessly connected ecosystem that combines carsharing, ride-hailing, parking, charging and multimodality from a single source and is available with just a few taps. The idea is to create the most attractive, most comprehensive mobility solution for a better life in our connected world.

KITT Live-Stream (Pressekonferenz)

PRESS CONFERENCE „ A New Mobility Alliance“.

Live-Stream. 22.02.2019, 11:00 am (CET).

More than just carsharing.
BMW Group and Daimler AG mobility services in numbers.

RIDE-HAILING customers
Car-Sharing vehicles
electric car-sharing vehicles
ride-hailing drivers
cities offering parking services
metropolises where our car-sharing services are available
PARKING customers
multimodal and on-demand mobility users book and pay for our mobility services
tons of CO2 saved by DriveNow drivers through electromobility
times around the world with electric car-sharing

We are creating a leading global game changer. The 60 million customers we already have today will benefit from a seamlessly integrated, sustainable ecosystem of car-sharing, ride-hailing, parking, charging and multimodal transport services.

Harald Krüger

Chairman of the Board of Management of BMW AG

Our mobility services have developed a strong customer base and we are now taking the next strategic step. We are pooling the strength and expertise of 14 successful brands and investing more than €1 billion to establish a new player in the fast-growing market for urban mobility.

Dieter Zetsche

Chairman of the Board of Management of Daimler AG and head of Mercedes-Benz Cars

Mobility Services of the BMW Group and Daimler AG.