#nextgen - driving the mobility of tomorrow.
The BMW Group is taking a new approach to presenting its future technologies, services and products. For the first time, the company is inviting selected international journalists, influencers, analysts and other stakeholders to “#NEXTGen” at BMW Welt in Munich from 25 to 27 June 2019. The event can also be watched live by the public via online stream.
In this way, the company is expanding its global commitment to international auto shows and tech and future fairs with a regular independent format for individual mobility “made by the BMW Group”. In addition to world premieres of new models, a particular focus will be on experiencing the latest technological developments from all D+ACES levels of the company:
Design, Autonomous Driving, Connectivity, Electrification, Services.
Harald Krüger, Chairman of the Board of BMW AG, states: “We clearly defined our claim and the path we will take with Strategy Numer ONE > NEXT in 2016 already. Our product initiative and our investment into the D+ACES topic of the future are proof of this.”
Further information about the #NEXTGen kick-off event will follow soon on this website.
With #NEXTGen we are also treading new communication paths with the focus on conducting a dialogue about individual mobility topics. We want to shape the future together and provide solutions.
Chairman of the Board of BMW AG